Big Stick Bourbon is the world's FIRST and ONLY whiskey that adds a BIG STICK to the bottle which continuously improves the flavor inside the bottle. We're working tirelessly to innovate and create something new and unique in the world of whiskey. Our in-bottle BIG STICK system helps remove the harsh bite found in most other whiskeys and creates a smooth, flavorful, tasting experience for whiskey drinkers of all backgrounds without the hefty price tag.